I really liked this ad even though at first glance it is kinda scary looking! But once you realize the message it is really clever! And I love the line "Unwrap your voice" such a creative and vivid way to describe how you feel as you soothe your throat with a cough drop!
Did you get this from iwastesomuchtime? Agreed though, it's way clever! Somewhat creepy, but very effective!
ReplyDeleteI hate cough drops but this makes them kind of appealing....just for the packaging, now they should work on the taste!
ReplyDeleteThat is incredibly cleaver! The wrapping makes the somewhat boring Ricola caugh drops much more exciting!
ReplyDeleteHahaha this is genuinely funny and awesome.
ReplyDeleteHaha, I love these. I feel like I'd buy these just to collect the wrappers.
ReplyDeleteI love it! What a great way to express the concept.
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