I am in the same boat as Michelle and wasn't able to get this up any earlier. This is something that I saw not too long ago and thought that it was a great idea and amazing way to get a brand behind a good cause. Getting a bunch of high school graduates to settle a game that they played 15 years earlier is quite the endeavor and TBWA\Chiat did a great job of pulling this off. From what I know, they are working on making more 'episodes' to add the idea. There really are so many new things that can be done to keep brands relevant to their audiences and consumers.
Sunday, October 9, 2011
Find It 5- Greg Lloyd
I am in the same boat as Michelle and wasn't able to get this up any earlier. This is something that I saw not too long ago and thought that it was a great idea and amazing way to get a brand behind a good cause. Getting a bunch of high school graduates to settle a game that they played 15 years earlier is quite the endeavor and TBWA\Chiat did a great job of pulling this off. From what I know, they are working on making more 'episodes' to add the idea. There really are so many new things that can be done to keep brands relevant to their audiences and consumers.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment