I came across these two ads on a blog and they immediately caught my attention. At first glance I thought it was an add for masks when I quickly noticed the frames coming out the back. The ad is visually simple and brilliant. "Wear Sears glasses and get the eyesight of a falcon, or cat."
I like this too!!! I think animals are being used more in advertisements especially cats....I don't really get why cats....BUT, it is very smart....who doesn't want the eyesight of a cat or a falcon?
ReplyDeleteAnother great ad. I love the simplicity and its definitely different from any optical ads I have ever seen.
ReplyDeletePerfect! So simple, and yet so riveting. I'm really starting to get behind this idea of letting the visuals do the work.
ReplyDeleteThis is a really funny concept that they had. Very creative!
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